Welcome to Asraana London
Hi, my name is Joti Reehal, and I’m the Creative Soft Furnishings Designer at Asraana.
I’ve always had a lifelong passion for soft furnishings…and…over a 30 year period, I have acquired the skills, knowledge and know-how of manufacturing them.
Be it for indoor or outdoor use, I understand every detail of how cushions, throws, bench seats and pouffes need to be made to get the best out of every fabric, its finishes, trims and fillings.
Everything is made in-house so you know when you work with us you get the whole package from the sales contact to working with the creative designer, the manufacturer all the way to installation.
We make everything in London and work with as many British companies as possible to always promote British manufacturing where we can.
At Asraana, we develop collections of high-end cushions, throws and soft furnishing accessories tailored to your requirements.
We take elements of colour, we look at the accessories and special features of your existing room be it indoor or outdoor spaces, and work closely with you to understand your personal style.
We then use this as a base to choose the right soft furnishings for you – concentrating on the right colour, the right fabric for the usage, the right filling and if required, embroidery and trims to give that luxurious finish.
In any room – it’s the soft furnishings that brings all the elements together and complete the look of your environment.